Did you start the STOP?
3-minute reading time
By Mary Boza Crimmins
Happy 20th anniversary, Jim Collins. Yes, it’s been 20 years since his book From Good to Great made the bestseller list. I recall the bus analogy, the BHAG - Big Hairy Audacious Goal - and the flywheel concept. However, the idea I’ve implemented the most is the STOP DOING list. I also wonder after two decades if organizations follow Collins’ advice, especially about implementing the STOP DOING list. If you’re not doing it, why not? It’s an excellent strategy for cultivating a culture of wise change.
As you may recall, the STOP DOING list is an activity inviting team members to share policies and habits they would like your organization to stop doing. It’s a meaningful activity when conducted well. Here are some tips on how to run a productive session. It’s a mash-up from the book and recommendations based on my experience.
TIPS ON HOW TO CONDUCT A STOP DOING LIST SESSION
Before the brainstorming session, clarify it’s not a promise to cease all the practices that make the list. It’s an opportunity to offer feedback regarding practices, habits, rules, or procedures that may need reevaluation. The decision to either discontinue, improve, or better communicate the reasoning behind a practice is for another day.
Avoid bias by having a neutral third party act as a mediator. This person ensures the focus of the session and writes the input. Utilize someone who is from a different department, another branch or an outside consultant
Invite thoughtful responses from all, especially individuals who are hesitant to speak up, by encouraging your team to reflect independently before the meeting. An individual’s list can have one contribution or several.
Reiterate at the beginning of the session that the team is brainstorming rather than discussing or debating. A free flow of ideas is essential. The mediator may ask questions to capture an idea accurately in writing but must avoid questions, statements, and body language that reflect judgment.
During the session, the mediator ensures transparency and demonstrates respect by writing the input for all to see. An effective option is to use large self-stick easel pads and markers. Avoid having someone type the input even if the list is visible to all. There’s a smoother flow of ideas when the mediator writes the responses.
At the end of the session, communicate the next steps. Who will review the input? When will the review be completed? How will the suggestions be addressed?
Follow through on the next steps promptly.
Let me know if you are using the STOP DOING list. You can follow Jim Collins on Twitter @level5leaders.
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